It's a Lifestyle

Defining Bohempian Style

Artistic, relaxed, liberated, sustainable..
But first, what is Bohempian™ style?
Bohempian™ style is a fashion style strongly related to non-conformity, independent from the mainstream culture fashion, in which natural sustainable fabrics, eccentric and highly artistic patterns, neutrals and warm shades merge with 70s style accents and a flair for statement accessories.
Bohempian™ style is more than just a fashion trend. It’s an actual culture in its own right, one that comes with a very specific ideology and complicated history. While it’s closely associated with the hippie fashions of the 60s and 70s, these days, Bohempian™ fashion is becoming part of the mainstream culture. But fact is, boho fashion actually started out as a counterculture back in the 19th century. Today, the wide variety of boho style clothing and accessories make the style an actual phenomenon, one that follows the lines of effortless, relaxed fashion, with its loose-fitted clothing items, casual accessories and overall artistic, creative mishmash of elements.
Our fashions labeled as Bohempian™ represent the lifestyle ideology that comes with it:an alternative to the traditional way of dressing, paired up with an equally alternative, more liberated lifestyle and a social stance against everything from materialism to society’s constraints.
What does Bohempian™ style mean?
Bohempian™ style comes with a long history, with its aesthetic originating in the late 60s and 70s. Also called ‘boho chic’ or ‘boho’, the style features a variety of natural materials, earthy shades and hippie-inspired patterns. but with the use and incorporation of Hemp and other sustainable materials.
Where does the Bohempian™ style come from?
Here at Bohempian™ our styles are strongly correlated with the bohemians, a counterculture that appeared in France after the French Revolution. The era saw many artists plunge into poverty, as a result of being deprived of the former system of patronage.
What is the difference between a Bohempian™ and bohemian?
Bohempian™ fashions are laid back, unconventional blended with sustainable fabrics and highly expressive. Like hippies, Bohempians™ are free-spirited and refuse to dress in order to conform. Bohempians™ are often romantic, with a wanderer like lifestyle, similar to hippies but with much more sense of using sustainble materials and products in their lives.
History of Bohempian™ Style


Bohempian™ style is the vision of Wesley Holley who is passionate about sustainble materials as an alternative type of fashion, different from the mainstream trends of any given period in time. In fact, this exact definition applies to the entire history of his vision. Over 200 years ago, bohemian was a term referred to an exotic style sense, usually associated with the artists of the time, as well as with writers and certain eccentric intellectuals.


The Beginnings


The first mention of the Bohemians dates back to the end of the 18th century, during the time of the French Revolution. Back then, due to the social and economic climate, artists and creatives alike were forced to a life of poverty. As a result, the artists of the time started wearing used and old clothing. Soon after, once the economic climate stabilized, artists began expressing their creative side more through clothing – and more often than not, in eccentric and highly artistic ways.
The general perception of the era was that artists dressed similarly to nomadic gypsies, who had their origins in the Balkan area of Eastern Europe, in a region called Bohemia. As a result, ‘bohemian’ became synonym with a culture, or, better said, counterculture, associated with creativity, artistic expression, as well as disregard to social constructs and mainstream aesthetics.


it's a lifestyle


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